Apliiq is always in the process of building the best product catalog in print on demand. Sometimes that’s adding hot new products, but it’s also about organizing and cataloging products in a way that makes it easy to find exactly what you are looking for.
We’ve added 3 new catalog features to help you quickly find popular interests for two-tone apparel and vintage-inspired styles, plus plus-size products. Combined with Apliiq’s print-on-demand and branding services, they give you more ways to build a professional apparel brand without having to manage traditional inventory and manufacturing.
Whether you’re selling your first custom t-shirt or building a complete clothing collection, here’s how these new product features can help you grow more efficiently.
Two-Tone Products: Add More Personality to Your Collection
Sometimes a small design change can make a familiar product feel completely different.
That’s where two-tone products can be valuable for independent brands. Two-tone styles introduce contrasting colors into the garment itself, giving you another design element to work with before you even add artwork.
From two-tone t-shirts and jackets to two-tone hats, these styles add contrast and personality before you even add your artwork. They’re a great option for streetwear, sports-inspired, and lifestyle brands looking to create a more distinctive collection.
Instead of relying entirely on graphics to make a product stand out, you can use the garment’s color combination as part of the design.
This gives you more creative flexibility when developing new custom apparel and can help you create products that look intentional and distinctive.
Vintage Styles: Build a Collection Around a Look
Vintage-inspired apparel continues to be an important direction for brands that want a worn-in, nostalgic, or heritage-inspired aesthetic.
A vintage-focused product collection can help you create a more cohesive identity instead of simply putting the same artwork on different blanks.
Think vintage graphics, retro-inspired branding, washed textures, relaxed silhouettes, and products that feel like they already have a story.
For an independent clothing brand, that aesthetic can become part of your positioning.
You can build a collection around vintage-inspired custom t-shirts, hoodies, and hats, then use Apliiq’s customization services to make each piece feel like it belongs to your brand.
Plus Sizes: Give More Customers a Reason to Shop Your Brand
Growing a clothing brand also means thinking about who gets to wear it.
Adding plus sizes to your collection can help you serve a broader customer base while making your product offering more inclusive.
Instead of creating a separate idea for different customers, brands can build collections with more size availability from the beginning. This is especially important for independent brands. When customers find a design they love but can’t find it in a size that works for them, you may lose the sale.
Offering more size options can help remove that barrier.
Whether you’re selling a custom t-shirt, custom hoodie, custom sweatshirt, or other custom apparel, expanding your size range can make your collection more accessible and allow more customers to become part of your brand.
Make Your Products Feel Like Your Brand
A product can have great artwork and still feel generic if the branding experience stops at the graphic on the front.
That’s where Apliiq’s additional customization and branding services can make a difference.
Services such as neck printing, custom embroidery, custom patches, woven labels, and printed labels can help transform blank apparel into products that feel more connected to your brand.
For example, instead of relying only on a printed graphic, you could add your own branding through relabeling or neck printing. A logo might work better as custom embroidery, while a smaller graphic could become a custom patch. These details can help create a more polished customer experience and make your products feel less like generic print-on-demand merchandise.
What’s New Is Another Opportunity to Grow
Every new product is an opportunity to tell your brand’s story differently.
With Apliiq’s Two-Tone, Vintage, and Plus Size product-focused pages, brands have more ways to discover apparel that fits their customers and creative direction.
And when those products are combined with services like custom printing, custom embroidery, neck printing, custom patches, and other branding options, you can build apparel that feels more like a real brand and less like a generic product.
Whether you’re launching your first custom t-shirt or expanding an established clothing line, the next step doesn’t have to be complicated.